Interim Chief Executive Officer and Director
Tiffany Davis has over 20 years of experience as a financial professional working as an executive in the cannabis sector and prior to that, in consulting and private equity. Ms. Davis currently serves as Chief Executive Officer and Chief Financial Officer of Generation Alpha and prior to her appointment as CEO in October 2019, was Generation Alpha’s Chief Operating Officer from February 2018. From 2016 through 2017, Ms. Davis worked as a senior executive for a US based cannabis consulting group supporting legal grows, assisting in license applications, developing programs for cultivators, business structuring for medical dispensaries, including developing M&A opportunities, and development of plans for several cannabis start-up ventures.
Beginning in 2012 into 2016 Ms. Davis worked as a Group Vice President for a US based private equity group, performing due diligence tasks resulting in placing hundreds of millions of dollars in equity and debt instruments. From 2009 to 2011 Ms. Davis was a Manager of Corporate Advisory for Grant Thornton, focusing on accounting and supply chain services during the automotive crisis in the US, specifically on the Chrysler turnaround project. From 2005-2008 Ms. Davis worked for an international technology sector company with $500 million in revenues as a Vice President of Special Projects for an automobile parts sourcing project in India from the company’s headquarters in Chicago, Il. Ms. Davis received her B.S. from DePaul University in 2002 and an MBA from University of Chicago Graduate School of Business in 2009.
Chief Financial Officer
Jeffrey Batliner, Chief Financial Officer of Terra Tech Corp., joined the Company in December of 2018 when he was hired as the Director of Financial Reporting, where his responsibilities focused on SEC Reporting as well as Financial Planning and Analysis. During Mr. Batliner’s tenure in that role, he was instrumental in improving internal and external reporting processes as well as implementing more robust budgeting and planning processes. Mr. Batliner was promoted to his current role as Chief Financial Officer on October 6, 2020. Prior to Terra Tech, Mr. Batliner served in various Financial Planning and Analysis roles spanning multiple industries. From 1996 to 2003, Mr. Batliner led the FP&A team for Canon USA’s computer peripheral products division. Mr. Batliner was at Sage, a global business software provider, from 2003 to 2014. He built out the finance team supporting Sage’s shared services division and led several FP&A teams supporting multiple business units. From 2015 to 2018, he created the FP&A team at Iteris, Inc., a transportation management firm, as the company experienced significant growth. Mr. Batliner holds a Master’s in Business Administration from Pepperdine University and a Bachelor’s in Finance from California State Fullerton.
Chief Legal Officer
As the Chief Legal Officer of Unrivaled Brands, Inc., Erika Rasch manages various legal and compliance functions of the company, establishing and maintaining best practices as well as partnering with and advising the executive team on a broad range of legal matters including labor & employment, commercial contracts, complex litigation, and regulatory compliance. Ms. Rasch has been with Unrivaled Brands since May 2019 and was instrumental in executing on the company’s early-phase acquisition-based growth. Before Unrivaled, Ms. Rasch was a Counsel in the litigation department of O’Melveny & Myers LLP. At O’Melveny, she specialized in complex business litigation, handling contract disputes, securities litigation, class action litigation, and other high stakes matters for some of the nation’s largest companies. Prior to that, Ms. Rasch was a Federal Judicial Clerk for Chief Judge Alvin W. Thompson of the United States District Court for the District of Connecticut. She earned her Juris Doctor from Yale Law School and Bachelor of Arts in Literature and Creative Writing with honors from California State University – Long Beach.
Chief Technology Officer
Colin Landforce, co-founder and President of LTRMN, is a versatile entrepreneur that has taken his 10 years of experience in regulated and emerging consumer spaces and brought that to Unrivaled Brands, Inc. team. A tactical leader, Mr. Landforce is responsible for bringing three consumer brands from concept to shelf while leading the growth of one of the largest cannabis distribution networks in country, serving more than 1,000 storefronts to date. With deep experience at the intersection of recreational cannabis and CPG, Mr. Landforce’s thought leadership is widely recognized both inside and out of the cannabis industry. Previously, he consulted a lineup of global consumer brands including clients in heavily regulated cosmetic, firearm, and drone industries, culminating in a consumer electronics rollout into more than 2200 stores worldwide. At Unrivaled, Mr. Landforce drives process and technology innovation, enabling teams and developing proprietary B2B tools and consumer experiences. He attended Oregon State University where he studied Business Administration and Computer Science.
As the General Counsel of Unrivaled Brands, Inc., Joe Segilia advises the company’s Board and management on a range of legal issues, including mergers and acquisitions, securities laws, and capital markets transactions. Mr. Segilia joined Unrivaled’s predecessor in 2016 as one of the first in-house counsels of a publicly-traded cannabis company. Prior to joining Unrivaled, Mr. Segilia was a partner at Robinson Brog Leinwand Greene Genovese & Gluck, P.C., where he represented several cannabis company clients. Mr. Segilia began his career as an associate at Fried Frank Harris Shriver and Jacobson LLP. He is the co-chair of both the Advisory Board and the In-House Committee of the International Cannabis Bar Association (INCBA), and frequently speaks at industry conferences. He earned his J.D. from New York University School of Law, an LLM from University College London, and a B.A. from Luther College.